How your company can benefit from phone surveys

How your company can benefit from phone surveys

There is nothing much more reassuring than hearing another human voice when you call a business. Research shows that 70 percent of consumers still want human interactions instead of bots. Why not try the obvious solution of hiring a call center in Omaha NE instead of sending another email survey that will get ignored?

Phone surveys are a great way for companies to gain crucial information about their target audience. Regardless of what industry your company is in, you can benefit from this helpful qualitative analysis. 

There are many ways you can run a phone survey. You can either cold call your existing contacts, or you can screen potential participants online first. If you don't have the time or resources to run a phone survey on your own, you can use a call center company to manage the survey for you. 

Here are some of the ways you can use phone surveys as your company grows.

Get feedback on existing products

One of the best things about phone surveys is that you can get detailed feedback about your existing products and services from customers. Not only will you get their general thoughts, but you can also question them about specific aspects of their experience to get a more complete picture of how they used your company's offerings. You can also get a better idea of how customers feel about your purchase and customer service experiences. You can use this feedback to create a better experience for future customers. 

Test out new product ideas

If you have an idea in mind for a new product or service, but just aren't quite sure how customers are going to react to it, you can use phone surveys to get their honest opinions. Getting customer insights early in the product development process can be extremely valuable, and even make the difference between a successful product and one that misses the mark. You can also use phone surveys to test out ad concepts and see how consumers react to them before you put the ad on the market. 

Learn more about customer demographics

It's always helpful to learn more about who your customers are so you can better appeal to them. With phone surveys, you can gather a better overview of the types of customers your brand attracts. Phone surveys allow you to understand more about your customers’ interests. You can ask more detailed questions. No more relying on just yes or no questions. 

If you are looking for a call center in Omaha NE, contact Outlook Business Solutions. We have a customer care center that helps businesses give their customers positive and memorable experiences. Asking for add-on sales, referrals and building relationships for future follow-up calls to obtain feedback is our passion. Our mission is to create an inclusive and integrated environment populated with talented professionals with consideration and accommodations for those who are blind or low vision.