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If you’ve studied marketing, you’ve probably heard of the four Ps of marketing – product, place, price and promotion. They are still important but they’re changing.
When marketing your product, it is important to know which stage your product is in. Product Life Cycle Management (PLM) is the process of managing the entire life cycle of your product from inception through decline and disposal.
Rebecca is a business researcher and leads specialist with Outlook Business Solutions, living in Winter Haven, Fla.
You know your product or service and how it works. However, do you know your audience and what motivates them? Here is your introduction to market research.
Are you committed to writing it on a regular basis and is anyone going to read it? Those are the two questions you need to answer first.
Meet Cindy Oelke, a marketing strategy consultant and freelance writer for Outlook Business Solutions.
Search engine optimization services are used to grow your organic presence. When you optimize for specific types of consumer behavior, your business becomes easy to find online.
Read on to learn a little about service animals and get some useful service animal tips for welcoming a service animal team into your workplace.
Our digital marketing Omaha NE experts are here to share some essential steps to help you develop your marketing strategy.
A well-written business plan will do all these things for you, but you are probably wondering, “where do I start?”