Feb 19, 2020

How the four Ps of the marketing mix are changing

If you’ve studied marketing, you’ve probably heard of the four Ps of marketing – product, place, price and promotion. They are still important but they’re changing. 

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Feb 12, 2020

What is product life cycle management and why do I care?

When marketing your product, it is important to know which stage your product is in. Product Life Cycle Management (PLM) is the process of managing the entire life cycle of your product from inception through decline and disposal.

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Feb 05, 2020

Meet Rebecca Skipper

Rebecca is a business researcher and leads specialist with Outlook Business Solutions, living in Winter Haven, Fla.

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Jan 29, 2020 customer, market research, outlook business solutions

How to conduct market research

You know your product or service and how it works. However, do you know your audience and what motivates them? Here is your introduction to market research. 

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Jan 22, 2020 blogging, seo, tips

Does my small business really need a blog?

Are you committed to writing it on a regular basis and is anyone going to read it? Those are the two questions you need to answer first.

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Jan 15, 2020 biography, employee, marketing, meet

Meet Cindy Oelke

Meet Cindy Oelke, a marketing strategy consultant and freelance writer for Outlook Business Solutions.

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Jan 08, 2020

What is search engine optimization (SEO)

Search engine optimization services are used to grow your organic presence. When you optimize for specific types of consumer behavior, your business becomes easy to find online.

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Jan 02, 2020

Service Animal Tips

Read on to learn a little about service animals and get some useful service animal tips for welcoming a service animal team into your workplace.

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Dec 18, 2019

How to create a strategic marketing plan

Our digital marketing Omaha NE experts are here to share some essential steps to help you develop your marketing strategy.

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Dec 11, 2019

Writing your business plan

 A well-written business plan will do all these things for you, but you are probably wondering, “where do I start?”

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