You start your business because you have a passion for a new concept. Your first customers are your network: contacts from previous jobs, friends and even family members.
But what happens when you’ve tapped out your network? How do you grow your customer base beyond the people you already know?
Learn how to meet prospects on their quest for solutions to their needs. Marketing strategist Natalie Hadley, vice president of Outlook Business Solutions, teaches you the simple model for customer-centered marketing. We’ll cover:
The journey customers take from your competitor’s solution to yours.
The type of information they need along the way.
How you can zone in on prospects most likely to make that change now.
This webinar will benefit business owners, marketing and sales teams, and anyone interested in starting a business.